Arunima is a post graduate in Ceramics and Glass Design from the National Institute of Design (NID), Ahmedabad. She was introduced to clay early in her career, while studying Applied Arts at College of Arts, Delhi. Little did she know that it would become her calling in life, with the horizons to explore the medium increasing everyday.

Shitij is a postgraduate from Indian School of Business (ISB), Hyderabad. He has been an integral part of the journey, bringing managerial expertise to help strike the fine balance between creativity and the needs of the market.